What is the point in dustjackets?
Yet, I wonder, is it all a question of identity and interpretation?
The jacket with all its fancy words, bright colours and artistic images is merely a marketing tool which unknowingly influences us when choosing a book. “Pick me! Pick me!”, and in our confusion we run for the one that attracts our eye, turn it over and only then do we read the blurb.
Consequently, in making our preliminary judgement of a book on its cover alone, does this then influence our reading of the text? Probably.
Our niggling desire to undress the book and unleash it from its restrictive jacket, is to free it from all preconceived ideologies and rid it of its imposing identity.
Its blank face left ready for us to make our own interpretation…